Senior Account Executive

Strategic America | 2006–2011 (West Des Moines, IA)

 

About the Role

At Strategic America, a nationally recognized integrated marketing agency, I led internal and external communications for clients in government, healthcare, nonprofit, and social service sectors. I collaborated closely with media, design, and account teams to craft campaigns that supported public awareness and drove strategic outcomes.

 

Key Highlights

• Communications Strategy & Media Relations

  • Directed multi-channel communication efforts, aligning messaging with client objectives and brand voice

  • Created media kits, press releases, and targeted pitching lists to support coverage and visibility

  • Provided presentation coaching and media training to senior executives and client spokespeople

• Cross-Functional Team Collaboration

  • Coordinated with creative, PR, and digital teams to ensure timely campaign delivery and brand consistency

  • Supported client meetings and campaign reporting, balancing detail-oriented follow-through with high-level strategy

• Mentorship & Project Oversight

  • Supervised interns and junior staff, assigning tasks, reviewing deliverables, and supporting professional growth